Digital Media Unit 1 and 6

 Theorist Marshall McLuhan in his boom the 'understanding media: The Extensions of Man' (1964) suggested that one day we would live in a 'global village' where, owing to advancements in technology we would be more interconnected with each other. This in turn would bring about a tribal mentality, focusing on 'in and out groups' - in a political context this can be seen as discriminatory and having negative connotations. Positives: - Interconnected: can connect to anyone in the world over the internet. - Can connect to people with similar interests - Gives people opportunities with their interests within their 'global village'. Negatives: - Political disagreements - Opinions, cyberbullying and trolling. e.g. body image. - Crimes such as grooming, pedophilia, scams, fraud. - Not everyone can afford internet access. Web-Utopianism Web-utopianism is a subcategory  of technological utopianism and the belief that online communication helps bring about a more de...

Media product FNAF Security Breach - Five Nights at Freddy's: Security breach is the latest installment of the family-friendly horror games loved by millions of players all over the world. The game can be played on PS4, PS5 and PC. What is the product and what is its purpose? FNAF Security Breach is a survival indie horror game created by Scott Cawthon. Who is the production company? Steel Wood Studios created Security Breach and was published by ScottGames. Who is the target audience? Teenagers / young adults Where is it distributed? Steam.

 What does Soundcloud do? Soundcloud is a collaborative music streaming service. What is a prosumer and what theory does it link to? Someone who creates media and consumes media. Links to wikinomics How does globalisation link to social media? The production, distribution, and consumption of media products on a global scale, facilitating the exchange and diffusion of ideas cross-culturally. Wikinomics - How the internet + online technologies  have changed. How they can make money globally.